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Low Spending Power is the Biggest Misconception about Unmetro Markets
Entrusted with the task of taking the brand “Godrej Interio” forward in 2010, Bedraj Tripathy (Sr. General Manager, Godrej Interio) discusses the prospects in Unmetro markets with Arshita Bhardwaj, and how Godrej Interio is Planning to ensure that the brand rides the growth wave in these markets. Aimed at taking on a large brand and to…
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Awadh Avenue at Lucknow – Luxury Comes Affordable
Luxury Comes Affordable Premium Service Studios and Apartments at Lucknow With an Innovative Approach and a Challenging Vision to Provide Luxury Segment of Commercial and Residential Real Estate Project at Affordable Prices, Awadh InfraLand Limited recently announced its Commercial cum Residential Real Estate Project. Awadh Avenue, Commercial cum Residential Project by the company is truly…
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Creating Successful Brands
For Creating Successful Brands, it is important to learn how “Culture Shapes Behavior”. Culture is what helps us understand why yoghurt has failed in a country where the default lunch dessert is Dahi-Cheeni…. Or Why the Real Estate Category is offering the Same Hotel like Luxury without the warmth of a Home – and How…